©Esra Gülmen

The leadership programme for women in the creative industry

They do exist and there are many of them: the creative women who demonstrate the art of excellent communication every day. Yet they are still not visible enough and do not reach the positions that they aspire and have also earned through their work. In 2021, just 12% of creative directors in Germany are female.

The ADC is not willing to accept this status quo. After all, creativity needs the right people, their experience, their expertise, their emotions, their perspectives – creativity needs diversity. Our aim is to promote the networking and training of the female directors of the future.

ADC Future Females is the first custom-made leadership programme for female high potentials in the creative sector. We are accepting applications for the programme between now and the 5th of July 2021. The programme is presented by Snapchat.

What the programme offers

The ADC Future Females programme is a workshop that offers exclusive insights, inspiring talks, first-class coaching and individual tips from some of the best and most successful female creatives and communication experts. We are being supported by ten top international speakers from the fields of advertising, digital and tech, alongside female founders and coaches. 

The two-day ADC Future Females workshops will take place from September 17th to 18th in Hamburg. Important: Due to the fact that some keynotes and the workshop will be in German, it is necessary to be able express yourself in German.

The keynotes and workshop from the best in the industry will be completely free, the only thing you have to take care of are travel and accommodation expenses.

Among the topics are:

  • How do I find my leadership style?
  • How do I negotiate correctly?
  • How can I reconcile all of my roles with my career?
  • How should I present myself in front of a camera?
  • How can I train my voice?

Our first speakers

The Initiators

ADC Future Females Kick-Off

Video of the ADC Festival Event from May 4 2021 (German language)

Who we are looking for

We are looking for 25 ambitious and extraordinary women with Mid/Senior Level who are, either employed or work as freelancers in the creative industry, have their eye on their next career move and are prepared to go through our application process.

Female high potentials can apply for the programme between now and the 5th of July 2021. Starting in July, the ADC Future Females Jury – currently consisting of Dörte Spengler-Ahrens, Hannah Johnson, Denise Mancinone (from Snap Inc.), Eva-Maria Schmidt and Bärbel Unkrich (both from Horizont) – will select the lucky winners who will take part in the exclusive programme.

ADC Future Females is brought to you by

Our media partner


Marcel Waigand
Projektmanager Content
E-Mail schreiben (030) 590 0310-36

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